- Рекламное агентство Galla Group Ukraine (Галла Груп Юкрейн)

broad reach of target audience (on the average 8-50 thousand daily customers)
timeliness: impact on the buyer is willing to fly here and now
dynamic audio-visual effect is the overall impact on the consumer at point of sale, and attracted his attention
positive attitude of consumers to this type of advertising - rather, it entertains while waiting, informs and is not irritating
opportunity for both local and short-term well-targeted campaigns (possibly selective placement of advertisements in selected stores at certain times)
high consumer visitors through supermarkets, their higher incomes
informing customers of promotions, sales, discounts, etc. in the supermarket

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Indoor advertising - advertising media that are not in the information space of the urban environment. First of all, we are talking about advertising structures in areas with a large cross, public places. Premises may be of different types: office centers, movie theaters, airports, train stations, hospitals, entertainment centers. This allows a point of advertising effects on different target audiences. First of all, indoor market starts its development with the sales points, as in this case, exposure to the consumer is at the time of purchase.

Advantages of advertising structures in the indoor space are indisputable. This is an opportunity advertising appeal to as many potential consumers (megamarket, movie theaters, airports), the ability to accurately hit a narrow target audience (pharmacy departments, shops, banks, schools, nightclubs, expensive women's beauty salons), the possibility of working with hard to reach target audience (expensive business centers class A, elite nightclubs, etc.). Finally, an opportunity to impact on consumer choice at the time of purchase.

Ukraine, Kiev, Lavrskaya 16
ph. (+38 044) 379 29 77, fax (+38 044) 379 29 77

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